Support the Kentucky Derby Museum


Give For Good Day - September 17, 2020

Kentucky Derby Museum’s passionate commitment to preserving Kentucky Derby history for generations to come has never been more important than in 2020, a year that has been tough on families and businesses worldwide.

As a nonprofit organization, your donation helps us provide online and in-person education for Kentucky’s school children, make new acquisitions for our collection, develop engaging new exhibits (such as Right to Ride, which opens on October 16 and tells the story of female trailblazing jockeys and how they fought for their right to ride in professional Thoroughbred horse races), make up for revenue losses due to being closed March 16 – June 7, and share the pageantry of the Kentucky Derby with locals and visitors from around the world, 360 days a year.

Donate September 17, 2020

Donation Levels for Give For Good


The Kentucky Derby Museum is a 501 (c)(3) non-profit organization. We rely on the generous support from those in the community who believe in our mission to engage, educate and excite everyone about the extraordinary experience that is the Kentucky Derby. Consider shopping at our online store, purchasing a gift card, making a donation, leaving a review on TripAdvisor, or simply sharing our social content.

If you are interested in learning more about the programs, preservation and opportunities provided by the Kentucky Derby Museum, please contact us at the below and we would be pleased to provide you with additional details on how your financial support or tax deductible in-kind donations contribute to the security and longevity of the Museum's future.

Make a donation online to the Kentucky Derby Museum or contact Patrick Armstrong at


Become a Corporate Partner

Corporate partnerships support the Museum through in-kind and cash gifts ranging from volunteerism, garden planning and maintenance to funding for a special event or exhibit. Learn more about Sponsorship.


Planned Giving - Let Your Legacy Live On

Bequests - A bequest is a written direction contained in a will, which disposes of some or all of the property controlled by the will. Through a will, it is possible to give cash, securities, life insurance proceeds, and real and personal property. It is also possible to create a trust through a will. Bequests may be used to establish memorials in honor of the donor, family members or others.

Charitable Remainder Trust (C.R.T.) - These trusts provide the donor or other named beneficiary an income from the trust. Title to the trust passes to the organization upon the death of the last named beneficiary. These trusts can be structured to provide a fixed income or a fixed percentage of the trust’s assets.

Charitable Lead Trust - This is similar to the Charitable Remainder Trust (CRT) above. Rather than paying an income to the beneficiary with remaining assets going to the organization, the CRT assigns from the trust an income to the organization, with remaining assets either reverting to the donor or being paid to a donor assigned designee at the end of a specific time period. A CRT may be advantageous to a donor who would like to reduce current taxable income yet retains ultimate ownership of the property.

Life Insurance - Gifts of life insurance provide a way to make a sizeable gift at a relatively low cost. Certain gifts of life insurance, such as a gift of a paid-up policy, may be considered as current, rather than deferred gifts. A gift of life insurance is made either by delivering and assigning ownership of the policy to the non-profit organization, or by naming the organization as the beneficiary. When you make an outright gift of a paid-up life insurance policy and name the organization as the irrevocable owner and beneficiary, you may claim an immediate tax deduction equal to the replacement value of the policy. You may also contribute life insurance policies, which are partially paid up and claim an immediate tax deduction equal to the cash surrender value of the policy. You may even purchase and support a new policy naming the organization as the irrevocable owner and beneficiary. In this case, an immediate tax deduction can be claimed for the premium payments made.

To learn more about making a planned gift to the Kentucky Derby Museum, please contact Patrick Armstrong at